Coming To WWRS 2018 — Nielsen Audio: Measuring Gen Z And Millennials And What Makes …

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Nielsen Audio And Your Relationship With Gen Z And Millennials

If you were put on the spot and asked how to pivot your programming to appeal to Gen Z and Millennials — what would you say?

Chances are you need this information — so make sure you are at WWRS 2018, THURSDAY, MAY 3rd at 10:40a for this ground-breaking session:

Nielsen Audio – “Measuring Gen Z And Millennials And What Makes Them Tick”

The future of radio will be defined by how well it accommodates the lifestyles and entertainment needs of Gen Z and Millennials during the next several years … what can NIELSEN bring to the table to partner with radio to meet these needs in terms of ratings currency and data?  And, what is radio doing to help itself?

Moderated By:

• ANDREW JEFFRIES, EVP/Programming, iHEARTMEDIA/LOS ANGELES

Panelists:

• ANDREW CURRAN, President, DMR-Interactive 
• ERICA FARBER, Pres./CEO, RAB
• JON MILLER, VP/Audience Insights, NIELSEN AUDIO  
• MYRON FEARS, OM/PD KPRS & KPRT-A/KANSAS CITY 

Lock In Your Plans To Attend WWRS 2018, Now!

Make your plans now, to attend the most anticipated annual radio, music, social/digital conference – , all designed to keep radio moving forward.

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Here’s a fast-paced look at the excitement that took place at WWRS 2017! 

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